Speaking of tradition, Germany is a country, other than Japan
and Italy that has a natural flair for producing cars and its components. Be it
an Audi, a Mercedes or a Volkswagen; it almost feels like the Germans were born
to manufacture automotive parts of the highest quality possible.
Their innovative zeal made them come up with another piece of
technological ingenuity. It is known to the world as Continental. Not only do
they produce some of the finest car
tyres, but Continental also makes sure you have memorable experience every
time you hear the engine roar.
Established in 1871, Continental AG, as it is officially
known, started their journey as a producer of not only tyres. They also produce
essential parts like the brake system, powertrain, and Chassis. Currently
declared as the fourth largest tyre manufacturer globally, they started off as
a rubber-producing company. The awards they have won are a testimony to the
fact that they are indeed the best at what they do.
One such award is the
Automotive PACE Awards…
which they won
along with Honda Corporation of America, back in 2016. They won this
prestigious award for developing the BLRC System which stands for Bidirectional
Long Range Communication.
Meanwhile in France
Continental tyres, being the perfectionist that they are,
recently decided to test their tyres in the South of France.
The place, apart from being a hot pick for tourists, is also
a perfect testing ground for car tyres.
Why else would anyone consider conducting the Monte Carlo Rally here instead of
anywhere else, right?
It is amidst this serene backdrop that 12 drivers found
themselves testing Continental’s range of Ultra High Performance (UHP) tyres.
Southern France’s unique terrain proved to be the ideal testing ground.
Technicians and experts present at that event closely scrutinised how the new
Black Chili Compound and Micro Flexibility Compound improved the tyre’s
performance in the toughest of terrains.
In the meantime, they were also busy acquiring manufacturing
units in the Czech Republic.
Here is what went down in
the Republic
VUK was a major tool manufacturer in the Czech Republic.
Continental decided to take over its plant and is currently one of the largest
tyre manufacturing units, which employs over 4500 people.
The intention behind this deal is that Continental wants to
make its presence felt in the Republic. However, the main reason why the deal
was made, according to officials, is Continental’s desire to increase its
output using the latest tyre assembly machine and technology.
Another example of Continental’s proclivity towards
innovation and development, wouldn’t you agree? Moreover, they are not just a
group of corporate machines running after ROI but are also concerned about the
environment and believe in sustainability.
Continental’s commitment
towards the environment
The organisation has set itself a goal for 2020. It
plans on reducing the carbon dioxide emission from its factories by at least
20% and is also working on reducing waste generation and water consumption.
Thus, we have in Continental an organisation that is socially
aware as well!
To gain in-depth
information and a first-hand feel of these tyres, you should check out the
extensive collection of Autosurefit
Motoring Centre tyres Wolverhampton. They do store a wide range of
Continental tyres.
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